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Adebayo Faleke Launches CORE ROOM Podcast to Restore Depth to Africa’s Media Conversations

Contributor by Contributor
January 5, 2026
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Adebayo Faleke Launches CORE ROOM Podcast to Restore Depth to Africa's Media Conversations
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In a media environment dominated by speed, virality and diminishing attention spans, veteran broadcaster and media entrepreneur Adebayo Faleke has unveiled a new podcast, CORE ROOM, aimed at redefining public conversations through depth, reflection and intellectual honesty.

Widely recognized by his broadcast personas Bayo Oo and Kaakaki Olódùmarè, Faleke draws on decades of broadcast experience to deliver a platform anchored on calm, intelligent and insightful discussions. The podcast explores themes such as culture, leadership, identity, creativity, governance and the shared human experience, offering an alternative to sensational and hurried media narratives.

CORE ROOM is produced from Faleke’s newly completed, state-of-the-art studio in Ibadan, designed to international standards and envisioned as a creative hub for premium content production. The studio’s minimalist and intentional design mirrors the ethos of the podcast—thoughtful, purposeful and enduring.

Explaining the motivation behind the project, the broadcaster known as Bayo Oo said the podcast was created to provide a space “where conversations are not rushed, sensationalised or compromised,” adding that it is “a room where ideas are free to breathe and truth can be examined without fear or distraction.”

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Faleke is the Founder and Chief Executive Officer of TV Afrikana, a rapidly growing digital broadcast platform under Africa Integrated Communications Ltd. He also serves as Group General Marketing Manager at Fresh FM Nigeria and General Manager of Tiwantiwa Radio, both owned by renowned broadcaster and music icon Dr. Yinka Ayefele (MON).

Beyond broadcasting, Bayo Oo is a published author and a respected creative in Nigeria’s film and audio-visual industry. His works include the book Dilemmas of a Country, audio projects such as National Cake (Parts 1 & 2) and Banana Republic, as well as acclaimed films Epistle to Baba Mai Gaskiya and Rubicon, which enjoyed nationwide cinema screenings. His career reflects a consistent commitment to content that informs, educates and elevates society.

With its premium production quality and focus on substance over spectacle, CORE ROOM is emerging as a credible voice in Africa’s evolving digital media space. As content platforms continue to multiply, Bayo Oo remains focused on creating work that endures beyond trends.

The podcast is now streaming on the TV Afrikana YouTube channel and across major digital platforms.

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In the competitive world of interior design and event planning, few companies have managed to carve out a niche that seamlessly blends aesthetics with functionality quite like PurplePages Interior and Events Ltd. At the helm of this innovative enterprise is Oluwatobiloba Sobayo-Onyeanu, a visionary Creative Director whose "for them, by them" philosophy has redefined client-centered design. In this exclusive interview, Sobayo-Onyeanu shares insights into the company's growth strategy, design philosophy, and future aspirations as they expand from interior design into the event planning space. From navigating market volatility to embracing digital transformation, this conversation offers a masterclass in entrepreneurial resilience and creative leadership. PurplePages Interior and Events Ltd has successfully combined interior design services with event planning. What inspired this integrated business model, and how has it contributed to your competitive advantage? 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This is an ongoing process as we continue to solidify our position in the interior design industry. Our main challenge has been ensuring consistency in quality while expanding our service offerings. As we work towards the events part of our brand, our focus remains maintaining the same high standards that define our brand. Your company has developed a distinctive approach to both interiors and events. How important has innovation been to your growth, and what percentage of revenue do you allocate to developing new concepts? Our design philosophy is centered on creating bespoke solutions tailored to each client. We operate on a 'for them, by them' approach—listening to clients and crafting personalized designs. While we don't have a fixed percentage for innovation investment, a significant portion of our resources is dedicated to research, trend analysis, and customized project execution. Many design and event firms struggled during economic downturns. 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We also track project timelines, cost efficiency, and market penetration to ensure we maintain our competitive edge. PurplePages has expanded into several markets recently. What criteria do you use when evaluating potential new locations for your services? Our market expansion strategy is segmented into two indices: B2C (business-to-consumer) and B2B (business-to-business). While we have been leveraging B2C opportunities, our next focus is strengthening our B2B network, as it provides long-term growth and scalability. How has technology transformed your business operations, particularly in connecting your design services with event planning? Technology has significantly improved our advertising, client presentations, and project visualization. While we have leveraged digital tools effectively, we are working towards deeper integration of technology into our operations to enhance efficiency and client engagement.Supply chain disruptions have affected many industries. How has PurplePages adapted its procurement and inventory management for both design materials and event supplies? We rely on a trusted network of vendors for sourcing and transportation. Our logistics approach involves working with reliable haulage and courier services to ensure timely delivery of materials and essentials. What leadership principles have been most important as you've scaled your team across your interior design and events divisions? We embrace a mentorship-based leadership style combined with a stakeholder-vendor partnership system. This ensures that our team members are continuously learning while maintaining strong relationships with external collaborators. How do sustainability considerations factor into both your interior designs and event productions? With client satisfaction at the heart of our business, sustainability becomes an inherent part of our approach. By selecting high-quality, durable materials and considering environmentally friendly solutions, we create lasting designs that balance aesthetics with responsibility. What's been your approach to pricing strategy, especially when packaging interior design services with event planning? We focus on project value—ensuring that each client receives the best quality at a fair price. Our pricing is structured to reflect the uniqueness of each project while remaining competitive within the industry. Many companies struggle with maintaining quality while scaling. How has PurplePages addressed this challenge across both business segments? Quality is non-negotiable for us. We maintain high standards by carefully managing our vendor relationships, monitoring client feedback, and ensuring that our team upholds commitment to excellence in every project. What role does data analytics play in your decision-making, particularly regarding client preferences and industry trends? We rely on industry research and professional insights to guide our decisions. By analyzing market trends and customer preferences, we ensure that our services remain relevant and tailored to our clients' evolving needs. How do you view the relationship between physical showrooms and digital portfolios in showcasing your company's capabilities? Digital portfolio significantly amplifies our business visibility. While physical showrooms offer tangible experiences, online platforms allow us to reach a broader audience to showcase our portfolio faster. What has been your most successful client acquisition channel, and how has this evolved as you've expanded? LinkedIn has been one of our strongest channels for client acquisition, allowing us to connect with professionals, potential clients and partners who appreciate our expertise. Looking at current economic conditions, what do you see as the biggest opportunities and threats for PurplePages in the next 18-24 months? Our biggest opportunity lies in the proven value we deliver to clients. However, visibility remains a challenge in a crowded market. We are actively working on strengthening our brand presence to overcome this. How do you structure your executive team to manage such diverse business elements, from creative design to event logistics? We operate on a model of responsibility devolution, where tasks are specialized but overseen by me. This ensures efficiency while maintaining strategic monitoring across all business operations. Many entrepreneurs struggle with work-life balance while scaling a business. What practices have helped you maintain perspective during PurplePages' growth journey? Seeing satisfied clients bring immense joy and fulfillment to my heart, reinforcing that we are on the right path. This satisfaction fuels my motivation, giving my team and I the push to continue growing without losing perspective. Oluwatobiloba Sobayo-Onyeanu is the Creative Director of PurplePages Interior and Events Ltd. With a passion for bespoke design solutions and client-centric approaches, she continues to expand the company's footprint in both B2C and B2B markets. Follow PurplePages on LinkedIn to stay updated on their latest projects and service offerings.
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