DStv is in trouble, as most of its subscribers are beginning to abandon its use for other favorable alternatives.
A survey carried out by Economy & Lifestyle showed that seven of every 10 households make use of either DStv or GOtv for entertainment and information purposes.
However, the survey also noted that the reason subscribers are abandoning the platform now is basically on poor state of their economy and increase of the content packages.
For instance, DStv jerked up subscription cost for its Compact package from N7,000 to N9,000, while Compact Plus, which used to cost N12,400 now goes for N14,250.
On the other hand, Gotv max, which was N3,600, now goes for N4,150, while Jolli package rose to N2,800 from N2,460.
DStv and GOtv have various competitors in Nigeria’s pay-tv space. They include TStv, Startimes, Mytv, Cable tv, among others. The latest Pay tv, TStv, has received patronage, due to its small subscription rate of N200 per day.
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Akinshola Akintelure is a Content Writer, a tech savvy and Social Media Manager.