Odogwu Group, one of the country’s leading beverage and herbal drink producers, has been announced as the headline sponsor for the popular annual comedy show, Lafftacy with Mc Layor—the “Fatherhood & I” edition, set to take place in Ondo State, in a significant boost to Nigeria’s entertainment scene. The comedy concert, organized by Lafftabanc Incorporation, is scheduled for October 27, 2024, at the Dome in Akure.
Speaking on the exciting partnership, Owoleye Omotayo Ayodeji, popularly known as McLayor, expressed his gratitude and excitement over Odogwu Group’s support, particularly from billionaire businessman Obi Cubana, the chief executive of Odogwu Group and Cubana Group.
“This year’s Lafftacy with Mc Layor is powered by Odogwu Group, the producer of Odogwu Bitters, Odogwu Marlay, and Odogwu Hammer. I feel honored and happy,” McLayor said. “Having conversations with Chief Obinna Iyiegbu, widely known as Obi Cubana, was insightful. He’s a businessman who knows how to multiply success, and I learned a lot from him. I’m thrilled that Odogwu Group is coming to Ondo State, and I can assure everyone, it’s going to be big!”
Mc Layor also highlighted the event’s endorsement and partnership from the Presidency, facilitated through the office of the Minister of State for Youth Development, Hon. Ayodele Olawande, and the Special Assistant on Art, Culture, and Creative Economy, Hon. Ayo Adeagbo. Their involvement further underscores the event’s significance and reach.
When asked about the inspiration behind the theme “Fatherhood & I,” Mc Layor shared that fatherhood has profoundly influenced his life, especially over the past year. “I want to share stories about being a father. What has kept me consistent is God, networking, spontaneity, and the importance of branding. These are the key elements that have shaped me,” he explained.
Odogwu Group’s commitment to empowering young professionals is evident in their support of this event, aiming to help talents like Mc Layor explore their full potential and reach greater heights in their careers.
With the backing of Odogwu Group and the Nigerian Presidency, this year’s Lafftacy with Mc Layor promises to be an unforgettable event, filled with premium laughter and top-notch entertainment.
For more details on the event, sponsorships, and ticketing, stay tuned for updates.
Seunmanuel Faleye is a brand and communications strategist. He is a covert writer and an overt creative head. He publishes Apple’s Bite International Magazine.