United Bank for Africa (UBA) Plc has kicked off its 2025 Customer Service Week celebrations with a special theme titled “Mission: Possible.” The financial institution has taken advantage of the yearly celebration to reiterate its commitment to turning customer challenges into opportunities, while offering quality service across its markets.
UBA is using Customer Service Week, a period observed globally to appreciate the importance of customer service excellence and the key role it plays in guaranteeing the success of a company, to reaffirm its customer-first policy, which puts its clients at the heart of all of its innovations and decisions.
Speaking at the flag-off event, Group Managing Director/CEO, Oliver Alawuba, pledged that UBA will always put its loyal customers first by doing everything possible to meet and surpass their expectations.
According to him, the bank will keep investing in tech and people to ensure banking is less complicated and more rewarding for every customer.
“As Africa’s global bank, we understand the unique challenges our customers face across different markets. That is why we are constantly investing in technology, people, and processes that make banking easier, faster, and more rewarding.
This week is not just about celebrating our customers but about renewing our pledge to make the impossible possible for them. At UBA, we remain committed not just to meeting expectations, but to exceeding them,” he said.
Also speaking, Michelle Nwoga, UBA’s Group Head, Customer Experience, reechoed the bank’s unwavering dedication to offering innovative and life-changing banking solutions.
“Whether it is enabling real-time cross-border transactions, supporting SMEs to thrive against all odds, or ensuring seamless digital banking access, our mission is to turn the impossible into possible realities for our customers.
This week, we’re celebrating that mission and the customers who inspire us to push the limits every day,” she added.
UBA has rolled out a series of mission-driven initiatives as part of the 2025 Customer Service Week. They are:
Business series for Small and Medium Scale Enterprises (SMEs) to ensure business owners are well-equipped with tools that will help maximize their profit.
Financial literacy programs to educate customers on how to cope with the current harsh economic realities.
Educational opportunities for the youths, like the ongoing National Essay Competition for Senior Secondary School students, which helps to aid academic excellence and critical thinking.
As United Bank for Africa (UBA) Plc marks 2025 Customer Service Week, the company has proven that service excellence is not just a goal; it is a vow it intends to keep.

Folami David is a dynamic journalist who views the world through an analytical lens, translating complex narratives across multiple industries into compelling stories. With an insatiable appetite for information and a keen eye for emerging trends, Folami specializes in uncovering the interconnections between technology, business, culture, and society.