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Home ABM TV Interviews

I make up to ₦400k monthly as a Brand Influencer – Opemiposi

Seunmanuel Faleye by Seunmanuel Faleye
January 29, 2025
in Interviews
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Opemiposi Grace Babayale is a bold and fearless social media influencer making waves in the digital space. Her confidence and authenticity have won her a growing fanbase, and she remains unapologetically herself in a world that often demands conformity. With big dreams and an unshakable spirit, she is set to achieve even greater heights in the coming years. Read this exclusive interview she had with Apples Bite Magazine.

Where are you from?

A lot of people don’t know that I am half Nigerian and half Ghanaian. My mom is from Accra, Ghana, while my dad is from Ijebu-Ode, in Ogun State, Nigeria. My Ghanaian name is Ohemaa, which means Queen.

What inspired you to start creating the kind of content you share on social media?

Honestly, I started creating content out of boredom. I never had a solid plan or strategy when I first began; I was just having fun. But along the way, I realized that I genuinely enjoyed making people laugh, entertaining them, and even sparking conversations. It became something I derived joy from, and that passion kept me going. Now, it’s more than just a hobby—it’s a platform where I express myself, connect with people, and even make a living.

Your style is bold and daring—have you ever faced backlash, and how do you handle criticism?
Of course, I face backlash all the time! When you’re bold and unapologetic, people will always have something to say. But the truth is, I don’t let their opinions affect me. I believe in doing what makes me happy, and I’ve trained myself to ignore negativity. Not everyone will like you, and that’s okay. I focus on the love and support I receive rather than wasting energy on those who don’t understand me.

What are some of the biggest brands you’ve worked with so far?
I have influenced some brands in the past. I also promoted some events too. I know that with consistency and growth, big brands will eventually recognize my work and collaborate with me. I’m open to working with brands that align with my personality and what I represent.

Are there any brands you dream of collaborating with, like condom brands or lingerie brands?

Absolutely! I would love to work with brands like Kiss Condoms or Lizzy Synergies. I feel like my personality and content style would align perfectly with their marketing approach. I’m all about confidence and being unapologetically yourself, and I think those brands would be a great fit.

Do you think being a social media influencer affects your personal relationships?

Not at all. I’ve found a way to balance my personal life and my online presence. People assume that being in the spotlight means you have no privacy, but that’s not true. I make time for the people that matter to me and ensure that my work doesn’t interfere with my personal relationships.

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How do you separate your online persona from your real-life personality?
It’s all about balance. I love what I do, but at the same time, I know when to switch off and focus on myself. I don’t let social media consume me to the point where I forget who I truly am. When the camera is off, I’m just a regular person living my life, spending time with loved ones, and doing things that make me happy.

Has your style of content creation brought you more love or more problems in your dating life?
More love, definitely! People are drawn to confidence and originality. Some may criticize me, but a lot of people admire me for being bold and real. In my dating life, I attract people who appreciate me for who I am, and that’s what matters.

What’s the biggest misconception people have about you?
That I’m into hookup. People see my content and assume things about me, but they don’t take the time to understand the real me. Social media is entertainment, and what you see online isn’t always the full picture. I don’t let misconceptions bother me because those who truly know me know the truth.

Are you in a relationship?
Yes, I am.

Are you straight, lesbian, or do you date both guys and girls?
I’m straight.

What do you think about sex toys?
I love them! I think people should be free to explore their desires without shame. Sex toys are great for self-exploration and spicing things up in relationships.

You have good body features, and you flaunt them very well on social media. Did you do body enhancement?

Never, my body is natural. I have never gone under the knife or used anybody enhancements.

How much do you make as a social media influencer?
I make around ₦350,000 to ₦400,000 monthly. Social media influencing is a lucrative industry if you know how to position yourself and work with the right brands.

Do you have other businesses you do apart from brand influencing?

Yes Of course, I am a fashion designer, and I also sell fabric.

Where do you see yourself in the next five years—will you still be doing social media influencing?
I see myself doing great things in life. Social media influencing is something I enjoy, so I believe I’ll still be in the game. But I also plan to expand and explore other opportunities in entertainment and business. Growth is important to me, and I want to keep evolving.

Who is your role model in brand influencing?

Mandy Kiss, I love her style so much. And it has helped her lot.

What advice do you have for young people who want to become influencers but are scared of judgment?
Don’t overthink it! People will always have opinions, whether you do good or bad. So why not just do what makes you happy? Follow your passion, be consistent, and don’t let fear hold you back. At the end of the day, it’s your life, and you should live it the way you want to.

Opemipo’s Management: +234 818 078 6702

Seunmanuel Faleye
Seunmanuel Faleye

Seunmanuel Faleye is a brand and communications strategist. He is a covert writer and an overt creative head. He publishes Apple’s Bite International Magazine.

Tags: I make up to ₦400k monthly as a Brand Influencer - OpemiposiOpemiposi

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In the competitive world of interior design and event planning, few companies have managed to carve out a niche that seamlessly blends aesthetics with functionality quite like PurplePages Interior and Events Ltd. At the helm of this innovative enterprise is Oluwatobiloba Sobayo-Onyeanu, a visionary Creative Director whose "for them, by them" philosophy has redefined client-centered design. In this exclusive interview, Sobayo-Onyeanu shares insights into the company's growth strategy, design philosophy, and future aspirations as they expand from interior design into the event planning space. From navigating market volatility to embracing digital transformation, this conversation offers a masterclass in entrepreneurial resilience and creative leadership. PurplePages Interior and Events Ltd has successfully combined interior design services with event planning. What inspired this integrated business model, and how has it contributed to your competitive advantage? The events side of PurplePages is still in the planning stage and yet to fully take off. However, our vision is to create a seamless experience where interior design and event planning complement each other. This synergy will allow us to offer holistic solutions for clients who want beautifully designed spaces that can also transform into functional event venues. How has the real estate market volatility over the past two years affected your interior design business strategy? We have been focusing primarily on working with renters, specializing in refurbishing and renovations. This allows us to provide value-driven transformations without requiring long-term property investments from our clients, making our services adaptable to changing market conditions. What specific challenges did you face when scaling PurplePages from a boutique design firm to a multi-faceted company that also handles events? This is an ongoing process as we continue to solidify our position in the interior design industry. Our main challenge has been ensuring consistency in quality while expanding our service offerings. As we work towards the events part of our brand, our focus remains maintaining the same high standards that define our brand. Your company has developed a distinctive approach to both interiors and events. How important has innovation been to your growth, and what percentage of revenue do you allocate to developing new concepts? Our design philosophy is centered on creating bespoke solutions tailored to each client. We operate on a 'for them, by them' approach—listening to clients and crafting personalized designs. While we don't have a fixed percentage for innovation investment, a significant portion of our resources is dedicated to research, trend analysis, and customized project execution. Many design and event firms struggled during economic downturns. What financial strategies have helped PurplePages remain resilient? We prioritize reinvesting our earnings back into the business. By plowing back income into key investments—whether in technology, talent or material procurement—we ensure long-term sustainability and financial stability. How do you balance the aesthetic considerations of interior design with the logistical demands of event planning? At this stage, we have mastered the demands of interior design and are gradually incorporating event planning. Our approach will ensure that both aspects of the business are harmonized, with thoughtful design choices that enhance both aesthetics and functionality. What key performance indicators do you track most closely, and how have these evolved as PurplePages has grown? Our core metric is client satisfaction. A satisfied client is the key to continuous businesses and referrals, which are critical to our growth. We also track project timelines, cost efficiency, and market penetration to ensure we maintain our competitive edge. PurplePages has expanded into several markets recently. What criteria do you use when evaluating potential new locations for your services? Our market expansion strategy is segmented into two indices: B2C (business-to-consumer) and B2B (business-to-business). While we have been leveraging B2C opportunities, our next focus is strengthening our B2B network, as it provides long-term growth and scalability. How has technology transformed your business operations, particularly in connecting your design services with event planning? Technology has significantly improved our advertising, client presentations, and project visualization. While we have leveraged digital tools effectively, we are working towards deeper integration of technology into our operations to enhance efficiency and client engagement.Supply chain disruptions have affected many industries. How has PurplePages adapted its procurement and inventory management for both design materials and event supplies? We rely on a trusted network of vendors for sourcing and transportation. Our logistics approach involves working with reliable haulage and courier services to ensure timely delivery of materials and essentials. What leadership principles have been most important as you've scaled your team across your interior design and events divisions? We embrace a mentorship-based leadership style combined with a stakeholder-vendor partnership system. This ensures that our team members are continuously learning while maintaining strong relationships with external collaborators. How do sustainability considerations factor into both your interior designs and event productions? With client satisfaction at the heart of our business, sustainability becomes an inherent part of our approach. By selecting high-quality, durable materials and considering environmentally friendly solutions, we create lasting designs that balance aesthetics with responsibility. What's been your approach to pricing strategy, especially when packaging interior design services with event planning? We focus on project value—ensuring that each client receives the best quality at a fair price. Our pricing is structured to reflect the uniqueness of each project while remaining competitive within the industry. Many companies struggle with maintaining quality while scaling. How has PurplePages addressed this challenge across both business segments? Quality is non-negotiable for us. We maintain high standards by carefully managing our vendor relationships, monitoring client feedback, and ensuring that our team upholds commitment to excellence in every project. What role does data analytics play in your decision-making, particularly regarding client preferences and industry trends? We rely on industry research and professional insights to guide our decisions. By analyzing market trends and customer preferences, we ensure that our services remain relevant and tailored to our clients' evolving needs. How do you view the relationship between physical showrooms and digital portfolios in showcasing your company's capabilities? Digital portfolio significantly amplifies our business visibility. While physical showrooms offer tangible experiences, online platforms allow us to reach a broader audience to showcase our portfolio faster. What has been your most successful client acquisition channel, and how has this evolved as you've expanded? LinkedIn has been one of our strongest channels for client acquisition, allowing us to connect with professionals, potential clients and partners who appreciate our expertise. Looking at current economic conditions, what do you see as the biggest opportunities and threats for PurplePages in the next 18-24 months? Our biggest opportunity lies in the proven value we deliver to clients. However, visibility remains a challenge in a crowded market. We are actively working on strengthening our brand presence to overcome this. How do you structure your executive team to manage such diverse business elements, from creative design to event logistics? We operate on a model of responsibility devolution, where tasks are specialized but overseen by me. This ensures efficiency while maintaining strategic monitoring across all business operations. Many entrepreneurs struggle with work-life balance while scaling a business. What practices have helped you maintain perspective during PurplePages' growth journey? Seeing satisfied clients bring immense joy and fulfillment to my heart, reinforcing that we are on the right path. This satisfaction fuels my motivation, giving my team and I the push to continue growing without losing perspective. Oluwatobiloba Sobayo-Onyeanu is the Creative Director of PurplePages Interior and Events Ltd. With a passion for bespoke design solutions and client-centric approaches, she continues to expand the company's footprint in both B2C and B2B markets. Follow PurplePages on LinkedIn to stay updated on their latest projects and service offerings.
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